So, you have a Twitter and/or a LinkedIn account! Do you really appreciate how valuable these tools can be for your brand? In this hands-on session we will look at the benefits of enhancing your Twitter and LinkedIn strategy. For example, we’ll discuss how to use Twitter strategically to identify not only potential clients, but also to seek out possible partnerships and opportunities for collaboration. In terms of LinkedIn, we all appreciate the value of networking and with 467 million members, LinkedIn is a force to be reckoned with. We will consider the value of LinkedIn Premium and how you can enhance your existing LinkedIn account to fulfill its potential. With some case studies and expert tips these sessions will ramp up your Twitter and LinkedIn presence. Attendees should have a basic knowledge of Twitter and/or LinkedIn.
Why do you need a twitter and LinkedIn strategy
How to identify potential clients by using twitter strategically
How to identify potential collaborations and partnerships